Insight Media Blog

Archive for June, 2008

Getting Local: Why Advertising on Cable Makes Sense

Tuesday, June 10th, 2008

It?s a small world, after all.

With the growing globalization of industry, and the internet making cross-continental communication as simple and affordable as local telephone service once was, it may be surprising that consumers are increasingly becoming more locally-minded.  While big chains and franchises still creep across the U.S. landscape like kudzu across the South, there is increasing grassroots support in cities, towns and localities to promote local business.  (more…)